Unless you’re living under a rock, you know web to print is one of the biggest buzzwords in direct marketing. But what actually constitutes a web to print platform? Is it simply an ecommerce storefront that allows users to customize and order personalized printed materials over the internet? Or should it be something more?
These are some of the qualities and features you should be focused on when trying to choose between the various web to print solutions on the market. Powerful, scalable and easy to use web to print solutions can help your organization grow and succeed in todays market.